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How to Convert Facebook Fans Into Paying Customers

Andres Ribot - Tuesday, September 27, 2016

Facebook Ads are really one of the most cost-effective forms of online marketing for Medical Spas- and the platform just keeps improving.

With new tools and targeting features, Facebook Ads now have the ability to help your Med Spa reach out to prospective clients with even more precision than ever before.

If you haven’t started improving your medspa website conversions and using these new features, now is definitely the time to start!

With over 74% of United States population active on Facebook, it is a great platform for reaching your ideal patient.

But how can you turn that audience into actual paying clients?

The key is engaging your fans and drawing them to your website before guiding them through your marketing funnel. We can do this by putting your message in front of potential customers at the right time and in the right place.

HERE IS A LOOK ON HOW WE DO IT:

  1. Planning a Facebook strategy

  2. Connect current customers to like your facebook page

  3. Directing fans to your website
  4. Turn leads into customers

6 Latest Facebook Advertising Features You Need to be Using

Page Likes Ads
When someone likes your Page, your posts may appear in their News Feed, along with posts from their friends and family, so we can increase awareness of your business and meet new customers.

Website Clicks Towards a landing page offer
When people click or tap your ad, they can go to your a specific landing page we will design present an offer and convert them into a customer.

Lead Ads
Lead ads make the mobile signup process easier by automatically populating contact information that people have given Facebook, like email addresses.

Retargeting Ads
With Custom Audiences from your website, we can remarket to people who have already visited your website.

Local Business Calls Ads
Adding a "Call Now" button, customers can call you right from your ad in News Feed.

Call Tracking
We install call tracking software - that tells you before connecting a call where that call came from this way you actually know what's delivering you business instead of having to log into a portal and sift through hundreds of calls.

I would love to hear your views on the above article. Or what Facebook advertising features you are using in your MedSpa. Feel free to contact me if you are looking for some advice on marketing your spa on Facebook. 

How To Get 10, 20, Even 30 New Client Appointments Every Month

Register for the free training that shows you how to get more qualified appointments coming to you without chasing referrals, wasting time, doing expensive mailings, cold calling, door knocking, networking, or creating lots of content (unless you want to).


Here’s to your success!

National Online Marketing Consultant
Helping Medical Spas Across the Country

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